Graphic Design Services
Branding, Graphic Design & Online Communication
Our graphic design services cover all media platforms.
We design our graphics to work seamlessly across all media. From printed material to online projects including websites, social media and email campaigns.
We create branding, infographics, design for print, websites and other online communications with the end media platform and user in mind.
See below for more information.
We excel in delivering clarity in design
Branding
From a simple logo design for sole traders and small start ups to a full on complete branding package and style guide for small businesses we create branding that not only reflects the ethos of your business but ensures you stand out from your competitors. We design with continuity throughout all your business material such as business cards, invoices, letterheads to all your marketing material both on and off line.
Brochures
Brochures are a nice mix between clear layout design and creative graphics. We create brochures that not only look great but excel in the purpose of the brochure. We have a lot of experience with public sector and not for profit organisations which has helped us create with accessibility in mind without compromising on design flair, including designing brochures that passed the Crystal Mark Plain English Campaign.
Websites
We create fully integrative and intuitive websites using clear structural navigation with usability in mind. We cover hosting and provide maintenance and support where relevant. Our preferred platform is WordPress which gives you as much or as little control as you want. However we have designed on platforms such a Wix and Squarespace among others. We can freshen up your web presence too if you already have a website.
Infographics
Infographics are a great way to get overwhelming data across visually and quickly. This is even more important when it comes to online projects given the time a viewer will give before scrolling by on their phone, tablet or desktop. We can design you infographics for any projects including reports, training manuals, marketing and promotional material whether online or for print. Infographics are one of our most loved areas of our graphic design services.
Powerpoint Presentations
Presentations whether for online training courses or business meetings work so much better with clarity in design. We’ve all been there, where presentations come up in so many different styles, fonts or glaring colours that can take your mind off the topic. Good design in these circumstances should work to enhance the learning experience rather than standing out.
Email Campaigns
Think about the emails that land in your inbox and the ones that catch your attention and the ones that you scroll on by. It’s important not to waste your time and effort putting in good copy and ideas for them to then fall short in catching the attention they need to. We design emails that get your message across to the people that need to hear it.
Social Media
Social Media Marketing campaigns can be a great way to reach your target audience depending on your sector. They all work slightly differently and require different styles and design which is why it’s important to get it right. A squashed image or text falling over the edge will discredit rather than enhance your company. We create designs that work on social media platforms keeping continuity with your brand.
Ebooks
Ebooks make up 21% of total book sales according to the American Association of Publishers. Ebooks are also a great Lead Magnet for your business. Short Ebook giveaways are a great way to market your business as well as build your email list. They require a slightly different approach to printed books and brochures. We design Ebooks that your potential clients will love to read and want to keep hold of.
Adverts
Advertisiment has changed over the years. Traditional adverts in printed magazines and newspapers are still valuable though more so within online resourses. We design adverts for printed material such as magazines, flyers, van graphics, outdoor banners as well as for online such as banner ads and social media adverts. Our advert designs will get your message accross.
Reports
Reports are a different ball game when it comes to design. The main challenge is to design a report that keeps the reader interested. So clarity is key as well as infographics to demonstrate data and keep the eyes from fatigue. Speciality in layout design is one of our key assets. We love the level of attention to detail a report requires and would love to show you the difference a well designed report can make.
Magazines
Our graphic design services include magazine design which gives way for loads of creativity. Engagement is key and a design that keeps your target audience turning those pages is what you’ll get with Ecru. We love designing magazines especially when we get free reign but also within a tight brief too as we love a challenge.
Newsletters
Newsletters whether for print or online have to keep your audience interested. You know the content for this, as they usually go out to people who have subscribed in some way, and we know how to make that content interesting. This can be especially true if it’s a more sober business you have like bookkeeping or finance.
Training Packs
One of our fortes is designing training manuals. We love taking huge copy and bringing clarity to it in a way that your students or team will be able to make sense of. Understanding is key and good layout design as well as relevant and properly placed infographics will do wonders here. Get in touch to see how we can transform your valuable content into a great training resource.
Leaflets
Leaflet design is another great way of unleashing our creative skills. From a 2 sided A5 to a 6 page folded leaflet we can get your message across keeping continuity with your branding. A true mix of creativity in graphics and layout design will reach your target audience quickly and effectively. Whether this is for an event or longer term business marketing.
Flyers
Finally one of the graphic design services we love to provide is the simple but creative flyer. Flyer design for print isn’t as popular as it once was though social media has taken over to an extent here. There are still areas that use flyers which can be anything to advertise an event to a promotion or a thank you card for employees.
Frequently Asked Questions
Do you provide brand guidelines?
Yes. Brand guidelines are necessary to keep continuity. When you are using the brand in-house or if you have to give your logo to an external company to place then it’s best practice to keep continuity of colours, spacing fonts etc the same.
Do you do Branding refresh?
Yes! Absolutely. We love branding projects and refreshing branding is just as exciting. It offers a slightly different path forward as the great challenge is keeping it recognisable to people who already know your branding while bringing in new aspects to the design.
Do you oversee the printing process for design for print projects?
Yes, and we prefer to as it makes the process a lot smoother for us. However if you have your own preferred printers then we ar happy to liaise with them too.
Can you work to tight deadlines?
Yes we can and we like a definite timeframe for projects. Sometimes our clients will move the deadline due to issues at their end and we respect that though having a clear deadline is very motivational.
What platform do you design your websites on?
We use WordPress preferably for our websites. We find that this gives you the client best control over the website once it is up and running. Of course we also love looking after a website once it’s designed so as to keep continuity throughout.
Can you design on a Wix or Squarespace website
While we prefer to design our websites on WordPress we have no issue designing on Wix or Square Space if that is your desired platform.
Would you consider taking over a website already started?
While we prefer to design from scratch we are happy enough to take over a website design project that you might have started then found you either don’t have the time or staff to complete it.
Do you provide hosting?
We set up hosting for our clients though in their names so as they have all the control which gives you more freedom. If you already have hosting then we can work with that company. We do advise though to set up in your name so as you can take the reins if and when you desire.