Branding & Promotional Material
Client
Disco Deviance are a record label based on the re-edit tradition of legendary disco DJ’s from Chicago, New York and the UK. They contacted Ecru to design branding and label design.
Design Brief
Our brief was to design branding, and a range of printed material including record labels, promotional flyers and posters. The branding had to have a current edge to it and be versatile in terms of changing colour to suit different releases.
What We Did
We tried various fonts to come up with a font only logo that portrayed the excitement of the dance music mixes. Keeping it within a circle to replicate a vinyl record gave it a visual identity straight away. We then designed numerous record labels, posters and flyers for them.
Outcome
Disco Deviance have went from strength to strength in the remix market with some of their mixes been sought after still. They have used their branding across multiple media and merchandise.
“We would never have believed what a difference having a proper design company working with us would make to our business. Ecru are so good to work with explaining a lot of what goes into branding and have delivered every time.”
Dicky Trisko
www.facebook.com/Disco-Deviance