Branding & Business Materials
Client
Speak With Impact is a public speaking company who train individuals and corporate organisations internationally how to present. We had to start with this one since they were among the first companies to aproach us back in 2002 not long after we started up.
Design Brief
We were asked to create branding that would reflect their recent start-up business and get them noticed. The branding had to be clear and easily recognisable for what they did. They were also looking for it to work across all business stationery, powerpoint presentations and presentation folders given out during training events.
What We Did
We played around with the idea of ‘impact’ to create branding that left an impact. Although ‘Speak’, the main focus of the business, is in lowercase it is kept large and the ‘Impact’ small but capitalised and bolder. We worked with the icon for sound so as it was instantly recognisable as being in the auditory section and together with the word ‘Speak’ showed it was for speech more so than listening. We then went on to produce various business material and presntation handouts including infographics and printing.
Outcome
Speak with Impact have been successfully using their branding for over 22 years now on business stationery, presentation folders, training manuals, brochures, leaflets, powerpoint presentations, infographics, banners and email templates. They are now an internationally acclaimed training company and we continue a good working relationship with them to this day.
“We continue to work with Ecru to this day as they deliver great work, on time on budget. They respond quickly to all our requests and oversee our print requirements.”
Gavin Brown
Speak with Impact