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4 Purpose logo design

Branding & Website

4 Purpose web page
4 Purpose logo design with strapline.
4 Purpose web page
4 Purpose web page
4 Purpose web page
4 Purpose web page

Client

4 Purpose is a consultancy business which works with employee owned and other progressive companies to create workplaces where people can flourish and creativity, transparency and collaboration is encouraged.

Design Brief

Our brief was to create branding that was clear and simple that portrayed the ethos of the new start-up. And a website that was creative and covered what they offered in a clear way with CMS training so as they could update the website themselves.

What We Did

We played around with the number 4 since that was already in the domain name. Using the colour purple that can portray creativity and wealth as well as authenticity. We gave the number 4 a strong ‘trunk’ for strength and to carry the ‘purpose’. We created the website with this colour theme and boldness as well as a playful feel.

Outcome

4 Purpose has used the branding and website to build their business and has worked with a number of employee owned companies including Accord Energy Solutions, Caledonian Social Care, P4P Creative and Bright Ascension.

“We have worked with Ecru Design for a number of years now. Morag is very patient and always comes up with creative solutions that exceed our expectations.”

Jacqui Martin
4purpose.co.uk

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